However, the endless sales between November, all through December and into January makes one wonder. "How do endless 'sales' create a profit for all these merchants?"
Answer - It probably doesn't. Well, for many of he smaller chains, anyway. With scores of stores shutting down during this past half year, the overall picture is not good, for small towns, like the one shown above, or for the large malls where competition is always fierce and customers are ever so picky.
Warning: Read more but this is a slightly disturbing article on future trends.